Refined dressing, considered style

THE STORY

Mara Collective is a boutique fashion destination in Subiaco, curated with an appreciation for timeless silhouettes, elevated essentials and modern femininity. A destination for the woman seeking effortless sophistication. But their beautiful physical space and product edit weren't translating into the digital world.

THE CHALLENGE

A thriving in-store experience wasn't matched by their online presence. The brand needed to move beyond the boutique walls and establish Mara Collective as a destination for refined dressing in the digital space. Their curated selection of contemporary Australian and international designers deserved a platform that reflected their considered approach.

WHAT WE DELIVERED

Campaign Photoshoot. A campaign shoot that brought the brand identity to life, capturing the essence of Mara's effortless sophistication and curated aesthetic.

Shopify Website. A clean, intuitive e-commerce platform designed for conversion. Product presentation and user experience optimised for discovery and purchase.

Social Media Management. Consistent, considered content strategy across Instagram and Facebook, showcasing new arrivals and the Mara Collective lifestyle.

Paid Advertising. Strategic campaigns driving awareness and consideration for their digital arm, reaching customers beyond Subiaco.

THE RESULTS

A seamless digital expansion of the Mara Collective experience. In-store sophistication now lives online.

The curated selection is accessible. The brand story is told. And customers can discover pieces they return to season after season, whether they visit Rokeby Road or shop from home.

Visit the boutique at Shop 1/144 Rokeby Road, Subiaco or shop online.